ROOTS’s vision is to become a significant player in the world of global
agricultural technology by developing technologies that assist growers
in meeting the ever-increasing global demand for food and water, and
mitigate the impact of extreme weather temperature conditions on both indoor
and open-field crops with minimal energy and environmental signatures. The
Company’s vision also includes producing technologies that are accessible to
low-income farmers around the world.

ROOTS seeks to address five major issues in modern agriculture:

• How to enhance plant yield, quality and life cycle, in the most economically efficient and beneficial way by sustainably influencing and optimizing plant root temperatures.
• How to grow food in locations with limited or no access to water grids or wells by providing water for irrigation from air/soil humidity
• How to increase fertilization efficiency by incorporating heating
  and cooling of the root zone
• How to reduce the usage of pesticides and prevent disease in
  plants by incorporating heating and cooling of the root zone
• How to reduce plastic waste and improve profitability for farmers
  by combining multiple functions (root zone heating/cooling,
  fertigation, watering) in one multi-purpose pipe